At ALORA, we believe that mental wellbeing should never be a luxury.
We’re a sister-led brand with one simple mission: to make mental health support more accessible, affordable, and empowering for everyone. Our work is rooted in the understanding that true beauty begins within - and when people feel supported, seen, and safe, they thrive.
We’re not here to chase profit.
We’re here to create impact.
That’s why everything we offer - from anxiety tools and calming resources to self-therapy downloads and daily wellness rituals - is designed to be genuinely useful and reasonably priced, with many tools completely free. Because we know that for so many people, the help they need is out of reach - not for lack of trying, but because of cost, stigma, or silence.
At ALORA, we’re changing that.
This brand is a blend of psychology and beauty, of softness and strength - built to support your journey from the inside out. Whether you're navigating anxiety, burnout, or just looking for ways to feel more like yourself again, you're welcome here. You're not alone.
We’re here for every person who’s ever felt overwhelmed, overlooked, or like they needed help but didn’t know where to turn. This is your space. Your sanctuary. Your reminder that you are already enough.
Together, we’re building something beautiful - and we’re just getting started.
With love,
Libby & Alexa
Our mission
Meet the sister duo behind ALORA
Libby - Psychology
Hi, I'm Libby - the psychology half of the sister duo behind ALORA.
I’ve always been fascinated by the human mind - how we think, feel, grow, and heal. With a background in psychology and a deep love for personal development, my mission is to help you connect with yourself on a deeper level. At ALORA, I bring the inner work - the journaling prompts, mindset shifts, daily rituals, and reminders that your worth has never been tied to your productivity or appearance.
Together with my sister (the beauty half of our duo), we created ALORA to be more than just a brand. It’s a space where beauty meets self-awareness, where we nurture both the outside and the inside - and where you're always reminded that you are enough, exactly as you are.
Alexa - Beauty
Hi, I’m Alexa - the beauty half of the sister duo behind ALORA.
I’ve always believed that beauty isn’t just about how we look - it’s about how we feel in our own skin. With a background in beauty and a passion for self-expression, I bring the outer glow to ALORA: the calming aesthetics, the feel-good products, and the rituals that make you feel grounded, confident, and cared for.
Together with my sister (the psychology half of our duo), we built ALORA to be more than just a brand. It’s a space where self-care meets self-connection — where your outer world reflects your inner healing, and where every detail is designed to remind you that you’re already beautiful, exactly as you are.
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